When comparing Squarespace and Wix, it is a fight among equals. Holding top positions in the free website maker comparison chart since more than six months, these website makers offer rich user experience. What sets Wix and Squarespace apart from other free website makers is their niche consumer base.
Squarespace and Wix: USP Does Matter
Yes, the USP does matter when it comes to choice. The USP of Wix is Flash-based highly refined website that is fully customizable. This free website builder allows users to create websites for free by choosing from a range of professional quality web templates. Excellent color themes, high-end graphics and great support for images and videos make Wix a favorite among bloggers. The downsides for Wix are low-SEO friendly websites and comparatively a complex free web editor.
On the other hand, Squarespace positions itself as a smarter publishing tool. To a great extent it is. This is an ideal platform for websites that are professional or commercial in nature. By allowing web editing through iPhone and iPad, blog importing, social integration and traffic analysis, Squarespace manages to pitch itself to serious consumers. The only grey area is that the free trial period lasts for 14 days and subsequently you have to pay at least $12 per month to avail services.
For those whom money does not matter, Squarespace is the best choice. However, Wix reflects the true spirit of internet technology which fosters free space for all.
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